Mirror

Mobile App
Mirror is a virtual tool used to assist users visualize their entire closet

The Problem

When it comes to clothing users struggle in many ways. Most closets unfortunately adds to their struggles. Whether its space issues, organization or accessibility users have many pain points regarding their decisions with their wardrobe.

Hypothesis:

Users experience difficulty visualizing their entire closet

Discovery
User Research
Testing
Define
Synthesize
Personas
Features
Ideate
User flows
Wire Frames
Prototype
Design
Interactive Prototype
Test
User Test
Iterate

Process

Affinity Mapping
Analyzing user data
User Interviews
“My closet is so full I can barely see anything”

“I definitely feel like I could be wearing more of my wardrobe than I currently am.”

“Some of my clothes never get worn and I forget that I had it”

“I take forever to figure out what I want to wear”

“I wish I knew what I wore earlier this week”

"I've lost then rediscovered clothing because it was hidden in the corners of my closet"

"Unless I can afford a conveyer rack I am not going to remember my entire wardrobe"

"It would be nice if I could filter my closet by when I last wore a shirt"
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Findings
Synthesizing data into actionable problem statements
2. Lack of visibility leads to less than ideal decisions revolving around users' clothes
1. Users experience poor visibility of their closet
3. Users physically comb through their closet to recall available items
Persona
Angela
AGE: 30
OCCUPATION: Accountant
STATUS: Single
GEOGRAPHY: Chicago
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Pain Points
- Closet grows annually creating more blind spots
- Trouble accessing some of her items in her closet
- Forgets items owned in closet
- Rushed mornings due to not knowing what to wear
- Purchases garments that are duplicative
Bio
Angela has a busy work life and strong social life. As a result she allocates very little time devoted to organizing her closet. She has a large selection of clothing that continues to grow. Her closet is bursting at the seams and she desperately needs a different system to organize the piles of clothing that are starting to build up more frequently outside of her closet.
Wire Framing
Early stage paper renders
Prototyping
Mapping out flow charts

Features

Visualizing Data
Providing closet data at a glance
Add/Remove Inventory
Allow users to add or remove outfit combos
Visual of Closet Assortment
Users can filter through by various means of clothing based on their needs.
Home Screen
Insightful data about users closet just a swipe or finger tip away

FINAL RENDERS

Final Thoughts

Challenges
Most of the issues users had related to their closet was regarding the space and needing/wanting more physical space. Questioning the user deeper regarding space issues, without leading them was a difficult task. Fortunately those responses formed the primary discovery.
Room for improvement
Managing a visual database still requires some tweaks. Although through card sorting I managed to optimize the filtering menus. Visual languages are less effective since the
Successes
The issues with visualization luckily turned out to be quite easy to problem to resolve. There were many solutions since the input and location of input was repetitive
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