airbnb x monopoly

VR Experience
*The companies and entities utilized are purely for conceptual and ideational purposes only. This project was not commissioned nor are any of the ideas reflective of the direction and strategies of the brands mentioned.

Pop Up VR Experience

Pop up experience collaboration between two iconic brands.

Combining the social board game experience of buying and selling property, with the experience of finding a place to stay. The collaborative experience allows users to do both in a unique and novel way.

Familiar Rules

The rules stay true to the traditional game. Every property has a in game rent value.

There is also an nightly rate located at the bottom of the property card. The rate reflects what the user may find on the airbnb site.

VR Properties

All in game properties would be based on real properties listed on airbnb's site.
One of the key advantages of the VR experience is viewing properties virtually.

Day and Night

Properties can be viewed during any 24 hour cycle. Users in game can view how the property changes from dusk til dawn.
VR Environment Top View

Sponsors

With the games VR element the opportunity for sponsorship was numerous. The home and travel related in game interactions tie directly in with the game mechanics and events (such as chance and community chest).

Game Elements

Below are updates of the traditional Monopoly game elements, tiles, properties, utilities, railroads, etc. updated to be more relevant to the collaboration.

Ex: Railroads to Airlines.
Utilities: Replaced with digital service providers.
Merchandise
*The companies and entities utilized are purely for conceptual and ideational purposes only. This project was not commissioned nor are any of the ideas reflective of the direction and strategies of the brands mentioned.

End

Tools
Developed on Unity
Tested and recorded on a Quest 2 headset